The Private
Standard

Recruitment, Training & Systems

The Private Standard is a full private staffing consultancy for UHNW households, private offices and family offices worldwide, built on deep specialism in the Middle East.

It covers every type of household and private office role, House Managers, EAs, Private Chefs, Nannies, Estate Managers, and beyond, sourced through a private, highly vetted network built over fifteen years inside these households.

Beyond placement, it assesses how a household is really running, trains the team already in place, and builds the systems, standards and due diligence that hold it all together.

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Who This Is For

UHNW families, individuals, principals, and family offices who need staff they can trust completely, a household that finally runs, or both, including royal households and high-profile principals requiring complete discretion. Built entirely on referral.


How It Works

Every engagement starts with an assessment of your household. From there, the path is bespoke, recruitment, training the team already in place, or the systems and standards that most households don't know they're missing, built around what you actually need, vetted throughout and managed end to end, with the same standard of discretion expected across everything.

What Clients Say

Eight minutes, and you'll know exactly where your household needs support.